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Alex Welcing | Senior Technical Product Manager

Results-oriented leader, adept in defining product enhancements, prioritizing crucial features, and delivering solutions that directly address market challenges and meet customers’ ever-evolving needs. Recognized success creating strategic products and aligning with overall business objectives and market opportunities.

Skilled at driving business growth by managing and launching business-defining projects like:

  1. vrpanoVR commerce experiences
  2. gavelSaaS legal analysis
  3. smart_toyAI-enabled ads for publishers
  4. memoryDigital content management

Leading teams with excellence, and utilizing market insights to position products strategically and effectively.

Core Competencies

buildProduct Development
group_workStrategic Partnerships
emoji_peopleConsumer Experience
leaderboardTeam Leadership
codeSoftware Development
analyticsData Analytics
event_noteProject Management
add_taskStrategic Planning
psychologyCritical Problem Solving

Professional Experience

ObsessVR • Product Manager @ 360 Visual Commerce Startup
New York | 2022-2023

Defined product enhancements, prioritized essential features, and delivered products that addressed market challenges and met customer needs by liaising with customers, engineering, marketing, and customer success teams.

  • Succeeded in launching cutting-edge SaaS platform features by leveraging open-source development, large-language models for code, and generative AI to rapidly create working prototypes.
  • Enhanced consumer product and team experience by demonstrating exceptional leadership.
  • Optimized marketing data pipeline by re-writing implementation of the Google Analytics 4 API.
  • Played a pivotal role in product development of Real-Time 3D rendering, enabling users to move animated characters in three-dimensional spaces.
Manatt, Phelps, & Phillips • Developer @ AmLaw 200 Firm
New York | 2019-2022

Led the transformation of innovative ideas into practical applications by offering specialized technical expertise and actively participated in hands-on development and design.

  • Steered developing and deploying a proprietary SaaS platform that provided secure content access to legal and regulatory analysis, offering clients a reliable and trusted source for critical information.
  • Developed an AI document scanning and image selection system for publication, resulting in significant time savings for consultants, enhanced accuracy of the product knowledge graph, and elimination of human error.
  • Empowered decision-makers to make informed strategic choices and stay ahead in the dynamic healthcare landscape by generating in-depth data analysis content tailored for executive leadership.
  • Built and maintained firm-wide knowledge and training portal, delivering extraordinary ROI with minimal operating and development costs.
Manatt Health • Consultant @ Healthcare Legal Practice
New York | 2017-2019

Crafted and launched a client-exclusive publishing SaaS platform, propelling it from its beta phase to an impressive achievement of generating millions in Annual Recurring Revenue (ARR).

  • Supported internal executives to understand how customers interacted with the product by conducting thorough data analysis.
  • Oversaw all aspects of publication data reporting, security, and service monitoring, providing recurring reporting on site health and opportunities for user experience improvements.
  • Managed publication operations, including regulatory summaries, 50 state policy interactive visualizations, and weekly analysis.
Arkadium • Partner Development @ AdTech SaaS
New York | 2016-2017

Spearheaded the end-to-end business development process, securing valuable artificial intelligence partnerships with top digital publishers.

  • Introduced an ingenious NLP-driven interactive advertising content solution specifically designed for publishers by leveraging expertise in new business development.
  • Pioneered the development of groundbreaking AI partnerships by leveraging NLP contextual understanding to create interactive content.
Education
Bachelor of Science in Marketing, 2010-2013
University of Texas at Dallas
Naveen Jindal School of Management